![]() ![]() In 2001, in a joint venture with Clive Davis, he established his own record label, Full Surface, which became a subsidiary of J Records. The following year, he produced most of the songs of the Ruff Ryders compilation album Ryde or Die Volume 1 and also produced Eve's first album. Then, he produced major hip-hop songs released in 1998 such as "Banned from T.V." by Noreaga, "Money, Cash, Hoes" by Jay-Z and more, which had produced at the age of 19. A year later he sold his first beat to DMX, which became his chart-topping single "Ruff Ryders' Anthem". With his aunt Chivon and uncles Dee and Waah Dean all involved with the Ruff Ryders label, he began to produce tracks at age 16. In his early work, he generally chose not to sample, instead using the Korg Trinity and Triton keyboards and seeking to accentuate the performance aspect of his music. Truman High School, he started to work for his uncles, Joaquin and Darrin Dean, who were co-CEOs of the Ruff Ryders record label. After obtaining the necessary equipment from his stepfather and uncles, he began deejaying as a teenager and enjoyed a modicum of success.Īfter relocating to Atlanta, Georgia due to his repeated involvement in violent behavior at Harry S. He spent much of his childhood raised by his mother in the South Bronx, where he first encountered hip hop. He has also fathered three other children, including one with ex-wife American R&B singer-songwriter Mashonda and another with English singer-songwriter and producer Jahna Sebastian.ĭue to his parents' separation in his early life, Dean did not see much of his postal worker father. Fellow American rapper and music producer Kanye West, has also praised Dean, calling him "the best rap producer of all time." Dean is married to American R&B singer-songwriter Alicia Keys, with whom he has one child. Stories, released in 2002 and his debut studio album One Man Band Man, released in 2007.Ī ranked him #27 on its list of the "Top 50 Greatest Hip-Hop Producers," while The Source placed him on its list of the "20 greatest producers" in the magazine's 20-year history. Dean has so far released two of his albums under the label the first, a compilation titled Swizz Beatz Presents G.H.E.T.T.O. He later found a protégé in Philadelphia-based rapper Cassidy, whose success helped the launch of Dean's label, Full Surface Records. At the age of 16, he gained recognition in the hip hop industry through his friendship and work with East Coast rapper DMX and the Ruff Ryders Entertainment record label. Born and raised in The Bronx, he began his music career as a disc jockey (DJ) and has since added rapper, record executive, creative director, fashion designer and painter to his repertoire. Kasseem Dean (born September 13, 1978), better known by his stage name Swizz Beatz, is an American hip hop recording artist, record producer, and composer from New York City, New York. Kelly, Jadakiss and more top-flight wordplay from Lil Wayne who dabbles in Jamaican patois and French: "Voulez vous voucher (sic) avec moi, (snitches).From Wikipedia, the free encyclopedia. There's nothing shameful about that.ĬHECK OUT THIS TRACK: The remix of "It's Me (Snitches)" features R. Swizz has to learn that he doesn't need to show his sensitive side, just merely embrace his expert talent in quaking the club. When he attempts to get deep ("The Funeral") or particularly nostalgic ("Part of the Plan" featuring Coldplay's Chris Martin), it's apparent that he's out of his lyrical depth. And "You Know Your Boy Did That" features what sounds like a buzzing, electric kazoo, subtle percussion and Swizz's cocky rhymes: "Now I'm 96 million sold, ain't that right?" ![]() "Money In the Bank," a track built around a helium-pitch vocal chorus ("I ain't trying to save that girl"), is a rugged dismissal of groupie culture. The best songs here, of which "It's Me (Snitches)" is one, rely on cascading video game-like sound effects, bold synthesizer chords and boisterous chanting. On "It's Me (Snitches)" he rhymes over a siren shriek: "Ring the alarm, man/ call me the Sandman/ when I drop beats, I'm the One Man Band Man." His vocals _ as elementary as they seem _ just allow listeners to better focus on his quirky tracks. After creating many hits for others (including DMX, Eve and Beyonce), production whiz Swizz Beatz has grabbed the mike as well as the beatmaking duties for his second solo disc, "One Man Band Man." The approach works but not because Swizz has an untapped talent for rapping. ![]()
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